Salesforce Signs Deal to Acquire Loops and Fold It into Tableau
Summary
Salesforce signs a definitive agreement to acquire Loops, an AI analytics platform that monitors business performance and explains why metrics change. Salesforce says it plans to fold Loops's technology and specialized talent into Tableau after closing. The deal is expected to close in early November, subject to customary conditions, Salesforce says.
Key Points
- Mark Recher says Tableau's mission is helping people see, understand and act on data.
- Loops CEO Tom Laufer says he built the platform to make actionable analytics accessible to every organization.
- Salesforce says Loops can be triggered directly from Slack and email to monitor key performance indicators.