Marketing - News Articles

OpenAI Launches ChatGPT GO in India at ₹399 Monthly, 80% Cheaper Than Plus Plan

Aug 19, 2025

TechCrunch

OpenAI launches ChatGPT GO in India for ₹399 monthly, offering 80% savings over the Plus plan while providing 10x more messages, image generation capabilities, and UPI payment support to capture the country's massive 29 million user base.

Marketing Public Sector

Profound Secures $35M Funding to Optimize Brand Visibility in AI Search

Aug 13, 2025

Fortune

Profound, a startup aiming to optimize brand visibility in AI search, secures $35 million in Series B funding led by Sequoia, positioning itself as a pioneer in addressing post-SEO challenges as AI chatbots reshape the search landscape, offering solutions to monitor and optimize content for AI models.

Funding Search Marketing

Musk Unveils Ad Integration for X's AI Assistant Grok

Aug 08, 2025

TechCrunch

Elon Musk unveils plans to integrate advertisements into X's AI assistant Grok, enabling advertisers to pay for product placements in its responses as part of X's monetization strategy, leveraging xAI technology for improved ad targeting on the social network.

Social Media Marketing Consumer Products

Vogue's AI-Generated Model Ad Ignites Clash Over Fashion Industry's Future

Aug 04, 2025

TechCrunch

Vogue's recent ad featuring an AI-generated model sparks debate over the future of human models as brands increasingly use AI models for cost and scalability benefits, raising concerns about job losses and cultural appropriation in the fashion industry.

Labor & Jobs Image & Video Ethics Marketing

Amazon Eyes Ad Integration in Alexa+, AI-Powered Voice Assistant

Aug 04, 2025

Mashable

Amazon eyes integrating advertisements into Alexa+, its AI-powered voice assistant, as CEO Andy Jassy sees a 'significant financial opportunity' in delivering ads through the conversational AI platform that reaches millions with AI-driven features like date planning and image generation.

Audio & Voice Marketing Consumer Products

Uber Eats Unveils AI-Powered Menu Descriptions, Photo Editing, and Live Chat

Aug 01, 2025

The Verge

Uber Eats rolls out AI-driven menu descriptions, photo editing tools that can earn customers credits, and a Live Order Chat for direct communication between businesses and customers.

Food & Agriculture Customer Service Marketing

Fashion Brands Spark Viral Debate Using AI-Generated Models in Vogue Campaigns

Jul 31, 2025

CNN

Fashion brands including Guess ignite viral controversy by featuring AI-generated models in Vogue campaigns, with critics demanding boycotts over concerns about job displacement and unrealistic beauty standards while companies defend the cost-effective practice that industry experts predict will rapidly expand throughout fashion.

Image & Video Labor & Jobs Marketing Ethics

Amazon Eyes Ad Delivery During Alexa+ Conversations, Considers Subscription Tiers

Jul 31, 2025

TechCrunch

Amazon CEO Andy Jassy envisions delivering ads during conversations with AI assistant Alexa+, considering subscription tiers including an ad-free option as Amazon invests heavily in AI chips and data centers to power its AI models.

Marketing Consumer Products Audio & Voice

Small Businesses Embrace AI, Automation to Thrive Amid Challenges

Jul 23, 2025

Salesforce

Small businesses are leveraging AI, automation, and secure data practices to streamline operations, personalize customer experiences, manage growth with lean teams, and thrive amid economic shifts and rising expectations, embracing trusted technologies to simplify workflows and create seamless omnichannel engagement.

Enterprise Marketing Customer Service

Netflix Embraces Generative AI for Shows, Films, and Ads

Jul 21, 2025

TechCrunch

In a groundbreaking move, Netflix incorporates generative AI into its production pipeline, utilizing it to create a building collapse scene for the Argentine show 'El Eternauta' 10 times faster, and plans to introduce interactive AI-powered ads by late 2025.

Entertainment Image & Video Marketing